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The organiser and venue card: how to attract people with reviews

Alexey Mudry · updated October 26, 2026
Two hundred people read the announcement in the chat, five signed up - all of them people you know. Why did the others not come? Usually not because of the date or the format: a newcomer simply does not know whom they are going to. They cannot see who runs the tournament, how previous ones went and where exactly the door is. Below - what an organiser and venue card should contain so that strangers come to your tournament, and how it works in the Vibe Chess app.

What a newcomer looks at before signing up

QuestionWhat answers itWhy it matters
Who runs it?the organiser's name and a few words about themselvesgoing "into the unknown" is scary for a stranger
How did previous ones go?the average rating and number of reviewsother people's experience convinces more than any announcement
What is the custom here?the organiser rulesa beginner is afraid of doing something wrong
Where do I go?address, map, a photo of the entrancehalf of all late arrivals are people looking for the door
What is the place like?a photo of the room and a descriptiona coffee shop and a library make for different evenings

Regulars do not need the card - they will come anyway. It works for those who have never been, and it is on them that a tournament's growth depends. How to keep those who came - why players stop coming back.

Ratings and reviews: why people trust them

"4.9 out of 5 based on 60 reviews" is more convincing than "we have a friendly atmosphere". The rating is given by people who have already been, and a newcomer understands that. Both numbers matter: a 5 from three reviews says little, a 4.8 from sixty says a lot.

  • • the rating builds up with every tournament - the first ten evenings matter most;
  • • it is better to ask for a rating the next day: the impression has formed and is still fresh;
  • • an anonymous rating is more honest - and an honest rating is more trusted.

How to ask and what to do with the answers - how to collect player feedback.

A few words about yourself

Two or three lines, no more. Who you are, how long you have run tournaments, who they are for. No list of titles needed - people need to understand they are welcome.

"I have run blitz tournaments on Fridays since 2024. Everyone plays - from beginners to strong club players, a 7-round Swiss, strong players meet strong players, beginners meet beginners. After the tournament we stay to go through the games."

Organiser rules

Rules take away a newcomer's fear of "doing something wrong" and spare the organiser arguments on the spot: the rule was written in advance, and everyone saw it. Write only what you actually apply - and keep it short.

AboutSample wording
Lateness"More than 10 minutes late - you play from the current round"
Phone"A phone at the board - only the Vibe Chess app: clock and camera"
Entry fee"Pay on the spot, cash or transfer, it goes to prizes and the room"
Cancelling"Can't come - leave the list in the app, we'll give your place to someone else"
Behaviour"We talk quietly, game analysis at a separate table"
Children"Children under 12 - with an adult in the room"
The organiser rules are the same for all your meetups - no need to rewrite them for every event. What to do with latecomers and no-shows is covered separately: how to reduce no-shows.

The venue card

WhatBetterNot like this
Photothe room with boards in good light; the street entrance as a second shot in the descriptiona dark shot of empty chairs
Nameas the city knows it: "The Rook coffee shop"the legal company name
Addressstreet, number, floor, entrance"in the centre, near the station"
Mapa link to a point on the maponly the address as text
Descriptionhow to find the entrance, whether there is food, a cloakroom, parkingan advertising blurb about atmosphere

What to agree with the venue itself - hire, furniture, noise, time - a venue agreement.

How it works in Vibe Chess

  • • the organiser screen - your name, how many events you have run, the average rating and number of reviews, your few words about yourself;
  • • the evening's rating - the next day players rate the organiser from 1 to 5, and you see the rating without names;
  • • past events - in the feed each shows the number of reviews and the average rating for that evening;
  • • the invitation - the event card people receive also shows the organiser's rating;
  • • organizer rules - filled in once in your profile and shown on the card of every meetup you run;
  • • My venues - photo, address, map link and description; a venue is created automatically with your first event and then picked from the list.
The Organizer rules block on the event card and the list of players
The rules - on the card of every meetup.
A tournament card at a coffee shop: venue photo, date, blitz 5+3, 5 rounds, the venue's address and description
The event takes the photo and description from the venue.
The My venues screen: a coffee shop card with a photo and address, and an Add a venue button
My venues - your venues.
The new venue form: photo, name, address, map link, a detailed description and a link to generate a description
Photo, address, map and description.
Corrected the address or changed the venue photo - the change goes to all events at that venue, so the feed never shows two different addresses for the same room. A venue where tournaments have already been held cannot be deleted: its history is visible through it.

A card checklist

  • ☐ a few words about yourself - two or three lines, who your tournaments are for;
  • ☐ organiser rules - lateness, phones, entry fee, cancelling;
  • ☐ a venue photo - bright, with boards and people;
  • ☐ the exact address with floor and entrance, a map link;
  • ☐ a description - how to find the door, what is nearby;
  • ☐ after the tournament - players got a request to rate the evening.

A card that brings people in by itself

Vibe Chess has ratings after every evening, organiser rules and a venue card with photo and map built in. Run your first tournament for free.

Frequently asked questions about the organiser card

What should a tournament organiser's card say?

A couple of lines about you and your tournaments, the organiser rules and the venue details: photo, address, map and how to find the entrance. Players will add the rating and reviews.

Where does the organiser rating in Vibe Chess come from?

The day after an event players rate the organiser from 1 to 5. The average rating and number of reviews are shown on the organiser screen and on past events.

Does the organiser see who gave a low rating?

No. The organiser sees the rating without the name of whoever gave it.

What should go into the organiser rules?

What you actually apply: lateness, phones at the board, the entry fee, cancelling, behaviour in the room. Short, one line per rule.

Can a venue be deleted?

A venue with no past events - yes. A venue where tournaments have already been held cannot be deleted, but it can be edited: the change goes to all its events.

Anyone can be the organizer

There are no club or arbiter roles in the app: the create button is available to everyone. You can announce a tournament today and run it this weekend.

Swiss

when there are more than ten players and nobody should be knocked out

Round robin

when the field is small and fairness matters most

Free meetup

when you simply want to get together and play

How the tournament runs
  1. 1Create the event, open sign-up, share the link
  2. 2Start the tournament - the app announces the pairing
  3. 3Record results as the evening goes
  4. 4Show the final standings and export the TRF report

More than a bot: the app, FIDE rules and a TRF report

  • The app. Besides the bot there is an app - inside Telegram and simply at playvibechess.com/app: what is on in your city, the player list, a live table, the current round, your profile and game history - everything that is awkward to read as chat messages.
  • Pairings by FIDE rules. Pairings are computed by bbpPairings, an open-source engine implementing the Dutch system: score groups, floats on an odd field, colour alternation, no rematches, and no player gets a bye twice.
  • A TRF report. A finished tournament exports as a single file in the FIDE data exchange format - the one arbiter software and federations accept. Your profile stores the FIDE ID, national federation code, title, sex and date of birth for it.
  • Free. All of the above, with no subscriptions, paid plans or limits on the number of tournaments and players.

Full overview

Missing a feature? Message the developers

The bot is constantly improved based on real tournaments. If you need a feature that isn't there yet, message the developers right inside the bot with the /support command. Many features appeared exactly because organizers asked for them, and useful ideas get added quickly.

What to read next

More for organisers: how to collect feedback, a venue agreement and announcement templates.

Alexey Mudry
Alexey Mudry · hosted 37 events for Vibe Chess · 157 reviews · rating 5.0

At the board since childhood: hazy about his rating, precise about every rook he has blundered. Counts an evening as a good one if the opponent stayed to talk afterwards instead of rushing off to check with an engine. Message →